Xbox: A former leader looks back at the Console Wars against PlayStation and makes revelations!

Game News Xbox: A former leader looks back at the Console Wars against PlayStation and makes revelations!

The console war, here is a phrase that will speak to JV forumers, but also to long-time players. Atari vs. Mattel, Nintendo vs. SEGA, Sony vs. Xbox, these oppositions made video game history, polarizing players, defending their console and their favorite games. But is it organized?

When the video game crack in 1983 was absorbed by a new industry, they did not more than some are able to offer large consoles and strong licenses. There was SEGA vs. Nintendo, Sonic vs. Mario, and then PlayStation got in on the action. crushing everything in its path, Sony’s console created a new paradigm, where Microsoft entered with his Xbox. Kicked out of the game after the Dreamcast, SEGA allowed Nintendo, Sony and Microsoft to compete. After the relative commercial failure of the GameCube, Nintendo abandoned its technical ambitions to focus on new experiences: the Wii, the WiiU, the Switch.

The PS3 / 360 duel: a long battle

After an initial battle during the Xbox/PS2 generation, which saw Sony’s console become the best-selling machine to date, we stack up on PS3 and Xbox 360. When it was released, the PS3, being very expensive, had a hard time getting into homes. Microsoft took advantage of this and Xbox 360 powerwhich will meet with great success in spite of the notorious and formidable problem of Red Ring of Death. The PS3 will gradually catch up to end its existence slightly ahead of its competition.

During this whole time, players defend their machine, boasts on the one hand free online, on the other the blu-ray player, while others oppose the catalog of games. the heated discussions became common, but, if they were still present, The Console Wars are likely to be lost. But in the mind of most of the public, the Console Wars is encouraged by the crowd of fansnot always very objective.

A battle created and maintained by manufacturers?

And if this opposition is done maintained by the builders themselves? ACCORDING peter moorethe former boss of Microsoft’s Xbox branch, yea ! At the helm of the brand from 2003 to 2007, he participated in the launch of the Xbox 360, the purpose of which was not to try to enter the market, but to establish itself there. On the Front Office Sports podcast, Peter Moore admitted that this idea of ​​”war” between the Xbox 360 and the PS3 is hiswith the aim of stimulating the market:

We encourage the console war. Not to create division, but to encourage one another. When I say each other, I mean Microsoft and Sony. If Microsoft hadn’t continued this momentum after the Red Ring of Death story, the gaming world would be a lot darker and we wouldn’t have the competition we have today.

Xbox: A former leader looks back at the Console Wars against PlayStation and makes revelations!

In other words, the console war continues to make this dramatic Red Ring of Death forgettable, and continue in a commercially aggressive manner. install the Xbox brand. So the idea is not to create real opposition between communities, but to praise the merits of the product to expand the customer base. The former Xbox boss has even tattooed the names of the games that will be announced at an E3 to score.

Ancient history?

The backlash occurred in the E3 2013 when the Xbox One and PS4 retail prices were announced, when Sony parodied the loan game, after Don Mattrick had bad words about the Internet connection. Today, communication still serves this purpose of attracting customers, but passes more through the proposal of different and accessible services than a frontal opposition between the excluded and the consoles. The development of cross-play, cross-platform, the development of services and multi-platform increasingly blurs the border between major manufacturers, and reduce the occurrence.

Of course, there are still enthusiasts who protect the body and soul of their favorite brand, but the industry plays less directly this with a more complementary actor. As a reminder, Peter Moore, after leaving Microsoft, was became president of EA Sport before managing Liverpool FC then Unitywhere he still works today.


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